Content Marketing Self Assessment




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Demand Metric studied content and the buyer’s journey using a comprehensive 22 question survey. You can quickly see how your content marketing stacks up against Demand Metric’s key findings by completing this 5 question content marketing assessment.

When you’re done, we’ll show you how your content marketing stacks up, give you some recommendations and let you get Demand Metric’s entire 29-page Content Marketing Benchmark Report for free.

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How would you characterize the nature of your content?

During which stage of the buyer’s journey is your content most important?

How effective is your content at each of the following?

How would you characterize your measurement of content effectiveness?

Choose your highest level of measurement.

Rate the following content marketing statements.